Category Archives: Briefs

Amazon.com – The Silent Killer

Amazon

There is a new disease that has appeared on the horizon and people must be warned about it. It’s a killer. It is Amazon.com cancer.

Amazon.com is creating a revolution in global retail. Amazon.com has implemented a unique strategy and operates under a unique business model. Amazon.com’s customer service and logistics are of a benchmark standard. Amazon.com has become a case study of the internet retailing and customer service. There is one more revolutionary achievement for which Amazon.com needs to be credited with, and that is the slow and silent death of the retail industry. Most people do not recognise Amazon.com as a retail sector cancer which is killing retail participants. Now don’t get me wrong, I am not criticising Amazon.com because of I a gripe with the company. On the contrary, I am not even criticising the company even though my writing about it seems to be negative, I am merely stating an observation and am providing commentary that needs to be considered by retail participants as well as customers alike. In the short term Amazon.com will continue to be the customer’s best friend, but like cancer, the pain will be felt eventually, but then it will be too late.